DATA MONETIZATION

DATA MONETIZATION

Put your data to work. Leverage our segmentation, modeling, and integrations to build a data monetization capability at your business.

Data Segmentation

Highland Math’s data science capabilities includes advanced machine learning that sits on your raw data and converts it to market-ready segments.

Data Segmentation

Highland Math’s data science capabilities includes advanced machine learning that sits on your raw data and converts it to market-ready segments.

Look-a-like Modeling

Using proprietary modeling capabilities, Highland Math can expand the scale of your data and help you create new audiences, making your data more usable across the market.

 

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Third-party Integrations

Highland Math will seamlessly distribute your data out to third-party platforms with whom you have a commercial relationship, and maintain the data freshness on a regular basis.

Advertiser Intelligence

Grow your share of spend by better understanding advertiser and agency metrics, such as wallet share and new and lost advertisers.

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